Turning the tables…

November 21, 2008
posted by allCarry @ 19:12 PM

By Lisa Golden Schroeder
I’ve been lucky enough to be a stylist now for 25 years. Paying my dues as a staff food editor donning the caps of prop and food stylist as needed. Assisting a cadre of venerable trailblazing stylists as I built my own skills. Keeping track of where the food was in a mile stretch of rental refrigerators on location TV shoots. Shopping for a case of perfectly ripe avocadoes, hoping to please the head stylist. Washing trailer loads of greasy sauté pans, standing out in the cold at 6:00 am waiting for the bakery to open. Then becoming established enough to have my own assistants to run the pre-dawn errands or do a bit of late night prep work. And I believe I’ve been a good boss—trying to be clear, give good direction and appreciate (no, being down right grateful) for the extra set of hands to get a job done. I’m only as good as my assistant on a complicated food shoot.

So I was recently asked by a highly regarded and gifted colleague (and long time friend) to take up the slack on a tough shoot. Basically assisting him because he was unsure of how the day would go. I was more familiar with what needed to be done than an assistant he had previously booked. So I showed up, rolls of Bounty paper towels in hand, to be an extra set of essential hands. But as the day began it became clear that I needed to ask a lot of questions. Or I was expected to read my friend’s mind. His style of working with an assistant consisted of a few words, expressed as passing demands. I couldn’t tell from minute to minute what I needed to do, so I asked or just tried to keep up as each shot unfolded. I felt a bit like a fifth wheel, unnoticed but for when I was suddenly summoned to the set. At the end of the day, as he packed up to leave for the airport, I received a perfunctory hug and good-bye. No thank-you or other acknowledgement of the favor I did. And I was left to clean up (as a good assistant should). My appreciation of what it’s like to assist was renewed. As stylists we often talk about good vs. bad assistants. But it’s really a two way street. A stylist needs to be proactive about what they need. A game plan, direction, and good communication make the relationship effective–and I was left that day feeling unsettled and questioning my basic abilities. We can’t diminish our studio team members, no matter their role.

3 Responses to “Turning the tables…”

  1. Noah Witenoff Says:

    I just wanted to say that I find your site a great place to see what’s going on in the industry from somebody else’s eyes. I love the tips and techniques because there is always something to learn. Looking forward to future posts.

    Take care.

    Noah Witenoff
    Food stylist - Montreal, Canada

  2. Donna Noble Says:

    Always, always enyoy Tweezer Times. It has been a lonely journey being a food/prop stylist here in Jamaica. Your articles, however, reassure, comfort and confirm that I am not the only one out there, crazy enough to take on this METICULOUS…….
    - (’ Ah, D, could we just shift that dollop of cream a hair to the left’, this from the photographer after getting clear instructions from all on set as to where the cream would look best and having placed it, EXACTLY there, then… obliging with a smile ; )BACK-BREAKING- (washing, packing and loading everything after a 15 hour shoot because the photographer needs the studio free first thing the next morning;)TOTALLY SATISFYING - (client calls to tell you how happy they are with the last job, and you can actually agree with them and would not change a thing, not one single thing, in the photo, rare, but it has happened )
    …profession. THANK YOU LISA for keeping me sane.

  3. Julie Hettiger Says:

    Lisa,
    What a great issue taht I finally got to read!!! sooo many helpful tips,esp clear gel, article. I need to tell you how I solved the chilie adventure.
    Also agree with the upfront statment of work agreement! Do you have a form you want to share or a statement that is written politically correct??
    Thanks for all your work!!

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