Foodesigns.com comes to you via Lisa Golden Schroeder, a veteran food stylist and writer with 25 years experience in the food business. Starting out with her own catering business to pay for college, she graduated to promoting food products in corporate test kitchens, doing a stint as a marketing manager for a food company, and working as a food editor and stylist for a cookbook publisher. Lisa launched her own consulting business, Foodesigns Culinary Consulting, focusing on food styling and recipe work in 1987. Foodesigns.com was launched in 2001, with the idea that it would provide the professional support lacking in the business of food photography.

A published cookbook author, culinary consultant, and teacher, Lisa holds a degree in Nutrition and Food Science/Journalism from the University of Arizona and an advanced culinary diploma from La Varenne Ecole de Cuisine in France.

As one of the long-time organizers of the Food on Film®  food styling seminars in Minneapolis, Minnesota, she’s been an avid supporter of food styling education. She now teaches food styling workshops and seminars at both the University and community college levels + runs her own periodic classes, both live and online. She's current past chair of the Food Photographers & Stylists special interest section of the International Association of Culinary Professionals (IACP). In June 2007 she was program co-chair for the International Conference on Food Styling & Photography: A World View of Business, Techniques, and Design at Boston University. The success of that conference resulted in an invitation to reprise the meeting in June 2009 (visit www.foodstylingandphotography.org for details). In 2005 she was honored with Business Person of the Year award by Twin Cities Home Economists in Business, the sponsoring organization for Food on Film®.

Lisa recognizes the need for an on-going forum for food stylists and food photographers to share information, get advice, learn about techniques, and generally have a place to go where the unique needs of food photography professionals are understood—as well as provide a much-needed source of information for those interested in the business. While she still is a busy stylist and recipe consultant, she collaborates with other experienced stylists, photographers and food professionals from all over the world tobring you the best, most accurate, and up-to-date information.

Testimonials about our unique services...

The Tweezer Times™? We work hard gathering and reporting on the latest styling techniques-and profiling talented stylists and photographers. We compile anything we see in the news or current sources about issues surrounding food trends and photography we think would interest or inspire you-as well as take advantage of our talented readers who are willing to share their expertise with colleagues. All served up in an easy-to-read online format. Here is what a few of you have to say about it:

"Thanks so much for providing an amazing publication. It's truly a treasure!!" Mary Ann Lukas, food stylist (Atlanta, Georgia)

"Thanks again for such fabulous and helpful advice. Getting started in this business would be so much more difficult without you. I really appreciate your willingness to help." Lynne Morris, food stylist (Cincinnati, Ohio)

"Thanks again for your hard work! By the way, Tweezer Times™ is great." Barry Wong, food photographer (Seattle, Washington)

"Thanks again for producing such a good journal. It has greatly helped my career in styling." Lisa La Barbera, food stylist (Melbourne, Australia)

Students or career changers…

Check out our FAQs and other info about what it takes to be a successful stylist and work with the best food shooters around the world.

"I am a culinary student in Manila who is set on becoming a food stylist when I graduate. Your web site has been a great tool for learning and an inspiration to those who want to be successful in the field someday. There are not that many stylists in our country so I hope to learn more from your website!" Celeste Lloren, culinary student (Quezon City, Philippines)

"I am currently enrolled at the Art Institute of Atlanta majoring in Culinary Arts. I glad I came across your web site because there is a lot of useful info for students who want to make food styling a career, like me. Thanks!" Candice Harrison, culinary student (Jonesboro, Georgia)